local SEO

On-Page SEO for better Google Search Results

local SEO,SEO Comments Off on On-Page SEO for better Google Search Results

On-Page Integration for Best SEO Practices..

With the help of proper on-page SEO integration, we run regular SEO backlinks campaigns for our clients as it states on our website. We find that anything that is “follow” or .edu related works well. Have to be careful of Google Panda/Penguin these days so we try not to create bulk backlinks esp. ones that are not related to the website content in question.

Example #1:

http://webdesigncapebreton.com
keywords: cape breton web design, web design cape breton
This is one of our clients and is on Page #1 of Google for it’s chosen niche and keywords.

Example #2:

http://slightlysocial.com
keywords: iphone game developer canada, iphone games london Ontario, Canada iphone game developer

Sign up for Local SEO Services..

Local-SEO-ServicesPlease choose the following links to sign up to give our proven service a try. If you like the way things work out after a suggested 3-6 month SEO campaign, we can talk about ramping up all your clients.

Here are a few trusted and local SEO companies to choose from:

http://socialfanexpert.com/seo-services/
http://targetedseotraffic.com/
http://EDUbacklinkservice.com
http://cheapedubacklinks.net/cheap-pricing-packages/
http://backlinksinbulk.com/5000-backlinks-package/

Got More Questions?

Ask a professional Maritime SEO Consultant – Contact Us

Getting Exposure for Your Website

cape breton web design,local SEO,Social Marketing,social media,Sydney Nova Scotia Web Design,web design cape breton,web design nova scotia Comments Off on Getting Exposure for Your Website

After you’ve got your website designed and online the next step is to get it in front of as many people as possible, especially if you are a business.  This can actually be the most difficult part of the web development process, so we’ll cover a few details here along with some tips and suggestions for getting your website noticed in Nova Scotia.

Create a Unique Design:

web design tips and tricksIf you have a new website that looks great and you want to get a lot of traffic and links, then there are countless web design gallery sites out there such as CSS Mania, Best Web Gallery, SiteInspire, CssDsgn that exist for the purpose of showcasing great web design companies. You can submit your site for consideration and if it gets approved you can get instant exposure and links. The website traffic that you get directly from these galleries will mostly be other designers who are browsing the galleries for inspiration.

Despite the fact that these visitors might not fall into your target audience this can still be a helpful thing because of the networking factor. It can be a way to get valuable backlinks to your site that will eventually help with SEO (search engine optimization). Also, many of the websites that get showcased in these galleries will also be showcased on various other web design blogs as a result, leading to even more backlinks and website traffic.

In order to get backlinks and website traffic from web gallery sites and web design blogs you’ll need to create a well design website high in quality that stands out from the competition. Take your time and don’t rush thru with the web design part. Then, when it comes to submitting your website it can be a little time consuming so get a professional social media company to do the work for you at minimal costs. If you don’t mind spending a few advertising dollars to save time, you can pay for a service SocialFanExpert.com to do the job of Social Media Marketing as well as SEO services for you.

Include a Blog To Get More Traffic:

One of the best ways to get website traffic to your website is to include a blog. If you’re using say WordPress as your main CMS, the blogging and posting functionality will already be included and is very simple to use. Website Blogs are great for building traffic from search engines and also connecting with the various social networking sites out there like Facebook, Pinterest, Twitter, LinkedIn, and Instagram.

Need Help With Social Media Marketing?

order social media servicesSocial media and social networking are a great source of traffic for your website or your blog. The first step is to get us help you build social profiles and get them linked to your website.

After this you can just watch your traffic double right off the bat! Most social network sites will allow you to link social account right to your website and then use connect code to view fan profiles, posts, likes, etc, so take advantage of this amazing opportunity.

Whether you have social profiles or not, you may just need help with the promotion part. That’s where we come in. We are a Social Media Marketing company located in Canada and can help you get more traffic by connecting you website with the world. Contact us today – http://socialfanexpert.com

 

Better Social Media in Canada

halifax seo,local SEO,SEO,Social Marketing,social media Comments Off on Better Social Media in Canada
social mediaSocial media in Canada is all about sharing online and interacting with your peers either for social reasons, to promote a product or service, or just to connect and up your company value within a region or market.  As a business owner, band, or non-profit organization, implementing social media in Canada is important as you get to share your brand with possibly millions of other users on the web.
From Facebook to Twitter, from Pinterest to Instagram, we are all sharing something. This is the now generation on the net and people are taking full advantage! Make sure you get your local Cape Breton Web Design company to show you social media and SEO options to improve your brand loyalty and get more fans, views, and likes on the web.
What steps can we take to get more fans, likes, viewers?
Contests – Contests are a great way to get new followers or likes. Think outside the box on this one. There are already many many contest sites that you can sign up for that connect directly as an app with Facebook.  We don’t want to promote any individual ones on this post, but simply Google something like “free contest apps” or “social media contests” or even “facebook contests”. You are sure to come up with one or two good free social media contests that are sure to get you about 40% more clicks, likes and new real facebook fans.
Current Events -Use current events to spark a discussion on any topic. This actually never fails. You will find out that people are already talking about it and want to talk about it some more.Get your own take on the event or discussion and post it on Twitter or Facebook, share pictures on Instagram, and keep at it. Soon you will be a trusted social media expert and more and more people will come to your site and start “liking” it.
There are lots of other ways of to engage users through social media. Don’t be afraid to experiment as there are countless possibilities to garnish new fans who will eventually be connected with your message or product. This is priceless and most times, free! Have some fun with social media, get connecting or ask an social media expert today where to get started.

Web Design Cape Breton – Good link building techniques

cape breton web design,local SEO,SEO,Social Marketing,web design cape breton Comments Off on Web Design Cape Breton – Good link building techniques

Once the main practice of search engine optimization, poor link building continues to come under attack by Google – and for good reason. Over the years, many SEO experts have used misleading, black hat techniques to acquire links and move up in rank. It wasn’t uncommon that white hat SEO practitioners would have to compete at much higher levels to combat bad link building practices. Not so any more with the updates over the past two years.

How can companies adjust with the “new” set of .EDU link building rules? Here are 10 ways you can begin to link build differently.

social media expert

Build your link profile from big to small

Link building used to be quantity over quality. With quantity, websites achieved a lot of links from very niche sites. These sites can only send traffic on occasion and very little traffic at that. The better method now is to go after broader websites, which have more traffic. Casting a wider net will help you land more traffic and drive search ranking.

professional link building techniques

Content, content, content

The creation of quality, relevant content is the cornerstone of any link building program in Canada or abroad. Content can be created both on your website or as a separate piece that lives off your website. The more people like the content, the more they will read it and share it – musts to drive links and traffic. Content does not have to be text, although in some cases text is preferred. Content can be photographs, video, infographics, ebooks – the list goes on.

Create authority

With the information that passes on the Internet, it is hard to decipher what is the best information. Companies need to lead in the ‘expert’ arena. By providing a consistent voice on topics appropriate to your company – via content, social media, PR – it will help distinguish the content you produce and help the chances of your content being shared.

Provide opportunities to share content

If a company is producing the quality, relevant content mentioned above, it is highly valuable. Thus, companies need to make sure, on their website, it is easily sharable. Placing social media, social news, RSS and email sign-ups for your content makes it very easy for those reading the content to share it. It is extremely easy to implement and should not be overlooked for your website.

Distribute content

“If you build it, they will come” does not apply to link building or a website. A brand or company must tell as many people as they can about their website. One of the ways to do that is through distribution of content. It is not enough to create it and allow others to share it; companies must evangelize their content to their advocates and new customers. Content can be shared via email, social media (Facebook, Twitter, Youtube, Pinterest, Instagram), social news sites like Digg, Reddit, and StumbleUpon, industry sites, and blogs. Types of content, where it is distributed and frequency should be tested to determine which means of content distribution work best.

Get others to talk about you

Why do the hard work when others will do it for you? Promoting a product or service to distributors, such as bloggers, will help increase the visibility of a company’s offerings. And, while promoting the product or service, companies an request bloggers link to their website for link building.

Google+

Google+ can provide a very necessary means to build links. Using Google+ to establish authority on a website or content via the “rel=author” tag helps content to appear higher in search results. Distributing content via Google+ is a great way to indicate a company is associated with a particular topic and help drive traffic back to the site. Using all of the tools Google and Google+ have to offer – Google Places, ratings and reviews, and so forth – can help improve the ability for users to link out to a company’s website. It is not a coincidence Google search results favor Google+ pages and attributes.

PR

PR can go a long way in driving back links to a company website, in particular high page rank websites. The ability of PR specialist in generating news and connecting with journalist makes them extremely valuable asset to a company’s link building campaign. Traditional journalist writing articles on the Web have a large established audience. A link within an article written by a journalist is truly the holy grail of link building.

Online press releases are still a way to drive back links. However, the press release must be newsworthy. This does not mean only a company’s biggest announcements will work online. However, general information is not press worthy. Topical information surrounding a company can best be used in articles, ebooks, whitepapers and the like. Thriving companies have news occurring all the time. They should harness the power of news to build links and traffic.

Media

Media placements are a great way to drive links to a website. Media, via banner ads, have been used to drive traffic and links to a website. Now, paid search and social media advertising could be used to create links to a website. Also, media does not have to promote a website. It can promote other pieces of content and help drive links in that manner. For example, paid search can be used to promote a company video on YouTube or an ebook for download. This method may be short lived.

However, the goal to build awareness and help jump start some of the above activities is not.

YouTube

If a company has video assets, they should make use of YouTube link building. An optimized YouTube channel and video description should contain links back the company’s website. YouTube is the second largest search engine behind Google. Therefore, placing links on videos within the space absolutely help in driving links. There are other video placement sites that should be considered as well. Since YouTube has a large potential to drive links, it is imperative to effectively optimize the assets within the channel.

Link building is not dead. We just need to switch the focus from building links to our websites to driving traffic to our websites. This switch in an activity will change a companies thinking and actions but ultimately result in the same thing – more links, more traffic and the movement of strategic keywords up in the SERP.

Check out Cape Breton Web Design on facebook: http://socialfansexpert.com

Affordable Web Design in Cape Breton

cape breton web design,local marketing,local SEO,Social Marketing,web design cape breton,web design nova scotia Comments Off on Affordable Web Design in Cape Breton

Web Design Cape Breton is a Full Service Web Design Company that has been helping local Cape Breton businesses and Individuals succeed online for over a decade now. Whether you need custom web design, SEO web design, or a a professional WordPress website design, I am here to help you get started.

A great looking website is really nothing if no one can find it. We can help you get found on the web locally but carefully choosing the right keywords for your business in the local Cape Breton area. That way when someone searches for your keywords, your website will be found ahead of the competition on Google and other major search engines.

Once the website has been completed, we will begin to add your Social Media Connections like Facebook, Twitter, and Youtube if you’d like, and begin to slowly unveil the new website to the world with a carefully crafted local SEO Services Campaign.

If you are looking for a freelance web designer or simply an affordable web design company in Cape Breton, you will find that we are one of the top web design companies in Nova Scotia.

Get a free web design quote from the website design experts and we will guarantee results usually within 7-10 days after our first meeting. I would go out on a limb and say Cape Breton Website Design is one of the best web design companies in Canada, at least that’s what our clients have told us from time to time. Customer Service is our number one concern after the sale this is why we have repeat customers and some that have stayed with us in Cape Breton for years such as the CBRM, Cape Breton District Health Authority, and many other local businesses in Cape Breton.

We offer professional web development services in Cape Breton but service many other areas of Nova Scotia, The Maritimes, and Canada for that matter. Contact us today for website design services, SEO Services, Social Media Marketing Services, Web Hosting Services, or Domain Name Registration Services.

We need to grow our local Cape Breton economy and tourism is a big part of that growth. Let’s think Cape Breton first and keep the business here!

 

The Best Way to Build Google + Authority

Google +,local SEO,SEO,Sydney Nova Scotia Web Design,web design cape breton Comments Off on The Best Way to Build Google + Authority

Google has been incorporating its Google + social network into a variety of its products, including its search engine and various other Google App products. So with Google+ authority, you can really build brand authority on Google+ even as a startup company?

Matt Cutts (who is in charge of Google’s webspam team) has announced in a recently released video that the company is looking to give special ranking boosts to sites that are authorities in a specific industry, community or space. Although Cutts doesn’t define how authority will be determined, one could speculate that the company’s social network, Google+, could be an influencer.

Here are a few Web Design Cape Breton SEO tips to boost your website presence and to even get you to the coveted Google Page #1 position. A good SEO campaign can easily land you on Page #1 of Google within a few short weeks.

 

1. Grow Your Circles

A brand with 20 followers on Google+ doesn’t come off as very authoritative in its niche. That said, building a fan base on this social network can be challenging, especially for companies whose fan base spends the bulk of its time on other social networks, like Facebook, Twitter and Pinterest. However, there are ways that brands can increase their popularity on Google+.

Start by growing the people within your circles, which is a tactic that is frequently used on Twitter. By doing this, your brand’s name and Google+ profile is being put in front of new people, which influences them to return the favor. And the more people a brand adds to its circles, the more likely it is to receive higher follow back numbers (keep in mind that not everyone will follow you back). While you can add anyone to your circles, this strategy is most effective when targeting relevant people. To do this, brands should search for influencers within their industry, as well as for contacts that they already have on other platforms, such as Facebook, Twitter, LinkedIn and even email lists.

Furthermore, if you already have an active audience on a social network like Facebook or Twitter, make sure to promote your Google+ profile with your audience on these platforms. You can even tease exclusive Google+ content in order to persuade your audience members to make a profile and follow your brand on Google+.

2. Post Fabulous Content

Content is, and will always be, king. In fact, nothing says that you are an authority on a topic more than content that receives high engagement metrics, like shares, comments and +1’s. And regardless of your follower numbers, the only way to obtain high engagement rates is with content that captures attention and makes audiences feel like they need to share the information with their circles. There is absolutely no way around it – in order to receive high engagement numbers, brands must create and post content that resonates with their audience, is relevant and is in high-demand.

3. Leverage Communities and Hangouts

To be an authority within your niche, your presence on Google+ most go beyond posting regular status updates. Luckily, Google’s social network offers a variety of avenues for brands to foster relationships with their audience, including Google+ Communities and Hangouts.

Communities, for instance, allow users to create social groups based on specific topics or interests. And when a brand fosters an active community, it not only helps them build better relationships with their audience and acquire more brand advocates, but also helps them obtain more interactions and therefore gain authority within their niche. In addition, brands can use Google Hangouts as another unique way to build relationships and increase engagement rates, which, ultimately, helps a brand gain authority.

4. Interact with Your Audience

We have already established that shares, comments and +1’s help a brand gain authority, so what better way to encourage this type of behavior than by interacting with your own audience? Just as adding people to your circles can influence them to return the favor, so can interacting with people. That said, you shouldn’t just start interacting with everybody and every status update. Rather, choose your interactions wisely so that you do not come off as unprofessional (and un-authoritative). For example, if someone comments on one of your posts, consider responding back. This will help build brand loyalty by showing the audience member that you pay attention and care about what they say – making them more likely to interact with your brand in the future. Likewise, if someone posts interesting content that is relevant to your industry, an action as simple as a +1 or share could influence them to return the favor in the not-too-distant future.

5. Network with Other Brands

Take your interaction strategy up a notch by networking with other brands and industry professionals. While the aforementioned audience interaction tips can be applied here as well, you can also partner with other brands and professionals to share contributed (guest) content with your audience. By doing this, your business is not only providing its readers with relevant content from respected industry professionals, but it also helps to increase your business’s visibility. This is because the contributor is likely to share the content with their network as well, which puts your brand in front of a whole new audience and gives you the opportunity to increase your followers and engagement rates.

6. Use the Google+ Page Badge

Just as you display social sharing buttons for Facebook and Twitter on your site, it is also important to feature the Google +1 button. This button encourages site visitors to publicly recommend your content and share it with their Google+ circles. And the more +1’s you obtain, the more authority you gain, as it shows Google that you are a trusted source of information.

7. Take Advantage of Authorship

If your brand is publishing content, make sure to link that content to the authors’ Google+ profiles with Authorship. This not only gives recognition to your hard-working employees, but it also shows Google that there is an identity connected with the content, which gives the content and your brand, better credibility.

 

Credits:

*Story first published: Allison Howen – http://www.websitemagazine.com