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Cape Breton Blogging Tips for Beginners

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blogging tips for beginners

Starting a new blog wherever you are is no longer a hard task. Many new bloggers jump into the blogging field mostly because they are passionate about something or simply want to share their Kayak business or band website with the world.

Others just want to try something new and this is fine because it is really easy to get into as most blogs are built on the WordPress platform which is basically free. Add some content, a few pictures, a video, a couple social media plugins to give it a customized feel, and a way you go.

It wasn’t quite this easy back in the day (1990’s) when I personally had to secure a web hosting account locally, purchase web design tools and spend countless days just to put up the simplest of websites. A discussion for another time perhaps? I feel like this is the second or third coming of the web.. well I guess that’s where Web 2.0 comes in…. or Web 3.0 if you believe that Social Media or Social Networking has taken the web hostage.

Anyway, back to what I was saying. Most bloggers still get frustrated these days and quit very soon no matter if you are putting together a Cape Breton music site or tourism site.

So I decided to share this post “Cape Breton Blogging Tips for Beginners” to help out fellow bloggers in Cape Breton or anywhere you may be across Canada as well as globally.

It doesn’t matter if you haven’t started a blog yet, or if you’re a professional blogger or ghost blogger. Just follow some of the basic blogging tips below and it can make a big difference in in your overall blogging experience.

  1. Plan your blog carefully before starting.
  2. Choose your blogging market wisely; choose a niche in which you are expert and speak from experience.
  3. Register a unique and easy to remember domain name for your blog from GoDaddy or NameCheap.
  4. Signup with some affordable and cheap Web hosting like Hostgator.
  5. Use WordPress, It’s the best blogging platform with lots of features like free themes and plugins for SEO and Social Media.
  6. Choose a simple fast loading theme for your blog. I recommend Elegant Themes and WooThemes for their design appeal.
  7. Learn Search Engine Optimization (SEO) as it is important that your viewers and audience find you easily on the web.
  8. Be authentic and don’t copy from anyone else’s website or blog. Always post unique content with your keywords and anchor text.
  9. Build a strong Social Presence by adding plugins for Facebook, Twitter, Pinterest, Google+, YouTube and other social media marketing avenues to your blog to increase your online presence.
  10. Update your blog regularly or you will lose followers. Publish something that your viewers will love and want to share on Facebook.
  11. Start guest blogging or ghost blogging by writing guest posts on other blogs to increase your website traffic, Backlinks and exposure.
  12. It’s OK to dream big, but set goals and stick to them until all your steps are achieved.
  13. Don’t choose topics from other blogs but be original and stick to your niche and personal experiences.
  14. Build a mailing list to grow your fan base. It is really important. Use LocalFans.netemail marketing service, it’s free up to 2000 subscribers and it’s cheaper than aweber.
  15. Keep your posts simple and write for readers and not the search engines. Readers are the ones who can make your blog post go viral.
  16. Be kind and try to solve the problems of your readers. Provide them with tips and helpful advice. A funny story with video and silly pictures never hurts. Keep it light and funny and your readership will grow quickly.
  17. Blogging requires a lot of time and is never an over night success. Be passionate about what you write and it won’t seem like work.
  18. Don’t overload your website/blog with plugins and widgets. Use a simple clutter-free minimalist theme.
  19. Link to other Cape Breton blogs because more often, they will return the favor.
  20. Ask the opinions of your readers. It will spark a commentary back and forth and may want others to get involved in the discussion.
  21. Read and reply to every comment on your blog because no one wants to get left out. Keep the conversation going. It’s important!
  22. Reply to most emails that you get from blog readers. It is here that you can try to help them as much as possible. They have taken the time to write so write back.
  23. Remember your readers are here to check out your latest post and don’t want to be looking at ads or popups. Don’t post too may ads.
  24. Make your own images and don’t just copy them from other websites. You can use free images on Google if they don’t don’t have a watermark or copyright stamp on them.
  25. This is important. Quality of your content (articles, videos, press releases) matters, not quantity. Write the best content you can and put a lot of detail in the article with pictures and a video or two if you have them. I make my own videos all the time and put them on YouTube. Some of them have gone viral such as “Moose falls on Ice” last year. I think right now it is close to 300K hits.
  26. Subscribe to other websites and blogs in your market or area of interest. Don’t just focus on your attention and time on your blog. Interact with other blogs and when you do, don’t forget to post a link back to your own blog. This builds valuable authority backlinks.
  27. Add other pages in your blog such as the About Us, Contact, Sitemap, or Portfolio pages.
  28. Build your following by adding funny pics, contests, recipes, etc and your readers will reward you by sharing your posts.
  29. Don’t quit blogging just because it’s tough or you can’t figure something out. One of my favorite sayings is.. “Google is your friend”.
  30. If you really get stumped on something and can’t find it in Google, help is just around the corner. Simple post on Facebook and others will come to your aid. Also don’t be afraid to ask questions, that’s how most of us learn. One step ahead, never quit!

cape breton web designNeed a little help with your next web design project or help with social marketing or SEO? Contact a web expert with over 15+ years of experience in the business at support@webdesigncapebreton.com

The web design process usually begins with a free consultation which gives us both an opportunity to share information in order to come up with a website tailored to your organizations needs. Just have a couple of questions? Feel free to contact us, and we will be more than happy to assist you.

Quotes and Questions are free 🙂

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Allister MacGillivray Will Be Invested Into the Order of Canada December 2013

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Great news for a famous Cape Bretoner!

Allister MacGillivrayAllister MacGillivray  will be Invested into the Order of Canada on December 13, 2013. The Office of the Secretary to the Governor General is pleased to announce that a “live” webcast of the Order of Canada Investiture ceremony will be available on December 13, 2013, at 10:30 a.m. (Eastern standard time). Please tune in at www.gg.ca,

At 12 noon on December 14 (2013), the lilting strains of “Away From The Roll Of The Sea”, penned by Allister MacGillivray back in the 70’s, will resound from The Peace Tower on Parliament Hill in our nation’s capital. The official carilloneur, Andrea McCrady, has offered to perform the song on the clock tower’s massive 53-bell, multi-tonne mechanism in honour of Allister’s visit to Ottawa to receive the Order Of Canada.

As an added bonus, the MacGillivray family has been invited to sit with Dr. McCrady in the belfry during her performance of the work.

One proud Caper to another… Good on ya Allister!!

About Allister MacGillivray:

Allister MacGillivrayAllister MacGillivray: renowned songwriter, guitarist, record producer, folklorist and author from the Island of Cape Breton in the province of Nova Scotia, in eastern Canada. He was born and raised in the coal-mining/fishing town of Glace Bay. His grandparents on the MacGillivray side were Gaelic-speaking, and various cousins played violin, guitar or accordion at weekly family-music-sessions — before the intrusion of television.

Following graduation from St. F.X U. in Antigonish, he toured two years with a trio headed by Cape Breton folksinger John Allan Cameron. Besides its own dedicated following, the group opened for Anne Murray and The Irish Rovers, bringing the house down in a 1970 appearance at “The Grand Ole Opry” in Nashville, Tennessee.

On “Ceilidh”, Cameron’s Canadian national television program, Allister served as guitarist and musical director.

During the mid seventies, Allister performed as a full-time guitarist with the Irish/Newfoundland group Ryan’s Fancy, which toured Canada and Ireland.

He recorded and co-produced several albums with this trio, and again was musical director on both regional and national television programs.

At this point his songwriting career began to blossom. Ryan’s Fancy recorded Allister’s “Sea People”, “Tie Me Down” and “Coal Town Road”, and the group featured “Song For The Mira” during many of their live performances.

A particular highlight of Allister’s performing career was accompanying Irish superstars Tommy Makem & Liam Clancy, in television series and several extended tours of the eastern United States and Canada.

Allister left “the road” around 1980, choosing to settle in rural Cape Breton to concentrate on an eclectic career of songwriting, composing and documenting the Cape Breton experience.

During the last several years, Allister has worked as researcher and artistic director on a series of short films on the Cape Breton style of traditional Scottish fiddling (see the Highland Legacy DVD), and continued his intuitive songwriting.

Among the recent honours he received:

  1. •The province of Nova Scotia “for the gift of music and promoting Celtic culture”
  2. •The Cape Breton Tourist Association “for writing beautiful songs which promote the traditions, the culture and the heritage of Cape Breton”.
  3. •Official Bard of Clan MacGillivray, Canada
  4. •Honorary Doctorate of Letters from The University College of Cape Breton, May 1997

 

Today, Allister MacGillivray lives and works on Cape Breton Island with his wife, Beverly, and two children (Ciarán & Fiona of the Celtic band, The Cottars).

 

So How Big Is The Web?

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Well…there are more than 150 billion searchable indexed web pages on the Internet!

That’s right! Check out some of the new infographic stats from Bloxx that shares more on just how big the Web has become.

Some of our favorite highlights include: 

– If you downloaded every bit of Web content from your computer, it would take 11 trillion years.

– If you packed 450 2-terabyte storage drives into a single 8’ x 10’ room, you’d need 1,000 drive-packed rooms to equal the estimated “Exabyte” of data on the Web

– The amount of data traveling over the Internet in just three minutes is the digital equivalent of every motion picture ever made in the last 120 years.

“Our ‘Big Web’ infographic shows the dramatic size, and threat, of accessing the more than 700* million Web sites offering some trillion terabytes of data,” said Charles Sweeney, CEO of Bloxx, a Web content filtering and email security company. “Next generation real-time Web content filters that analyze and categorize the content of web pages at the point-of-request, are the only way to stay ahead of the avalanche of new, and often malicious, sites created every day.”

*reference material from Website Magazine

 

Recent stats from Worldwidewebsize.com show the following information:

The Indexed Web contains at least 2.96 billion pages (Wednesday, 06 November, 2013).
The Dutch Indexed Web contains at least 214.08 million pages (Wednesday, 06 November, 2013)

How is the size of the World Wide Web (The Internet) estimated?

The estimated minimal size of the indexed World Wide Web is based on the estimations of the numbers of pages indexed by Google, Bing, Yahoo Search. From the sum of these estimations, an estimated overlap between these search engines is subtracted. The overlap is an overestimation; hence, the total estimated size of the indexed World Wide Web is an underestimation.

Since the overlap is subtracted in sequence, starting from one of the four search engines, several orderings (and total estimations) are possible. We present two total estimates, one starting with Bing (BG) and one starting with Google (GB). The figure reported at the top of the page refers to the GB estimation.

So just how fast is the internet growing then?

There are a few governing bodies and there is no real central control system for the Internet. No one really knows with 100% certainty exactly how many websites exist or just how many new websites are set up each day.

However, a few organizations do make it their business to keep an eye on the domain names that make up the Internet as the web continues to grow. Although their data isn’t infallible, it does give us a pretty good idea of the size and growth of the web.

This trend is true worldwide especially in Canada where there are now many more local brands and companies starting up each day. If you are looking to get a website built by a professional in Canada look no further than Cape Breton Web Design. We’d be happy to help with your Cape Breton Website needs.

Affordable Web Design in Cape Breton

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Web Design Cape Breton is a Full Service Web Design Company that has been helping local Cape Breton businesses and Individuals succeed online for over a decade now. Whether you need custom web design, SEO web design, or a a professional WordPress website design, I am here to help you get started.

A great looking website is really nothing if no one can find it. We can help you get found on the web locally but carefully choosing the right keywords for your business in the local Cape Breton area. That way when someone searches for your keywords, your website will be found ahead of the competition on Google and other major search engines.

Once the website has been completed, we will begin to add your Social Media Connections like Facebook, Twitter, and Youtube if you’d like, and begin to slowly unveil the new website to the world with a carefully crafted local SEO Services Campaign.

If you are looking for a freelance web designer or simply an affordable web design company in Cape Breton, you will find that we are one of the top web design companies in Nova Scotia.

Get a free web design quote from the website design experts and we will guarantee results usually within 7-10 days after our first meeting. I would go out on a limb and say Cape Breton Website Design is one of the best web design companies in Canada, at least that’s what our clients have told us from time to time. Customer Service is our number one concern after the sale this is why we have repeat customers and some that have stayed with us in Cape Breton for years such as the CBRM, Cape Breton District Health Authority, and many other local businesses in Cape Breton.

We offer professional web development services in Cape Breton but service many other areas of Nova Scotia, The Maritimes, and Canada for that matter. Contact us today for website design services, SEO Services, Social Media Marketing Services, Web Hosting Services, or Domain Name Registration Services.

We need to grow our local Cape Breton economy and tourism is a big part of that growth. Let’s think Cape Breton first and keep the business here!

 

Reputation Management – Important for SEO

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Reputation Management all about branding and managing your online presence whether is be your website, social marketing campaign, facebook page or even getting a simple Google Places Ad Placement. Many companies have a budget for SEO while others have a PR budget to build an online footprint and social presence to bring traffic, leads and sales to your company’s website.

What does SEO have to do with Public Relations(PR)?

First of all, SEO is not a Social Media buy. SEO is not generally considered a branding initiative although I think it often should be part of the overall PR campaign.

Like traditional PR, SEO earns popularity by ensuring your brand is visible on search engines thru natural “organic” searches. SEO cannot be b0ught and must be earned so it it falls under the PR heading. This is why many Social Media Reputation Management companies now list SEO under earned social media.

Reputation Management:

Big brands receive thousands of “branded” organic search referrals each month from search engines such as Google. When someone searches for the keyword “Cape Breton” they are introduced to a a list of popular previously searched sites, blogs, Youtube videos, and local links. The links listed closer to the top of the first page of Google, are obviously the most popular ones back on Google indexing criteria.

Organic Traffic, Leads and Sales

Keep track of your organic referrers by search engine including sales and leads. Do this for each month individually in your sheet – not an aggregate number. You need to show the trend. SEO is PR and it’s the face of your brand. It’s the best way to stay in front of a ready made audience and ahead of your competition. Don’t ignore it but play by the rules using white hat techniques and last but not least be aggressive and win!

Contact socialfansexpert@gmail.com for more information on branding, SEO, or Reputation Management. Focus on your business and let us take care of your website, facebook page, twitter account, Youtube testimonial videos, and website traffic.